|BC229||Goldilocks & the Three Bears Smilers Cover, unsigned||£17.50||Buy Now|
|BC229(2)||Goldilocks & the Three Bears Pair of Smilers Covers, unsigned||£25.00||Buy Now|
|BC229(1)S||Goldilocks & the Three Bears Smilers Cover, signed by Prunella Scales||£30.00||Buy Now|
|BC229(2)S||Goldilocks & the Three Bears Smilers Cover, signed by Sue Townsend||£30.00||Buy Now|
|BC229S||Goldilocks & the Three Bears Smilers Cover, signed by Esther Rantzen||£35.00||Buy Now|
Issue Date: 04/10/2005
Issue Name: Goldilocks & the Three Bears Smilers Cover
Producer: Buckingham Covers
Royal Mail are re-issuing these stamps in a new, smaller size. Perhaps because Goldilocks ate all the porridge, we now have a slimmed down teddy bear, smaller Union jack etc. Our cover was inspired by the bear! Postmarked very appropriately at Bearwood. It is available signed by Prunella Scales CBE, Sue Townsend or Dame Esther Rantzen DBE.
Unsure what a Smilers cover is? Find out more here
The Story of The Marketing Man and the Greetings Stamps
Once upon a time a Royal Mail marketing man had the idea of making booklets of stamps especially for greetings card buyers. The stamps could have the same message as the card in the envelope!
First he made themed booklets of 5 stamps (31st January, 1989). Consumers tried them and said these are two few. So he made themed booklets of ten stamps and issued new ones each year. Consumers tried them and said 'These are nice, but there are too many of them and we use up the most useful messages too soon and all the rest are left over'.
So then he came up with the idea of 'smilers' stamps with a limited number of designs, but which can have a label attached with a message, a picture or anything that you would like printed on it for a fee. The consumers were very happy. But then they thought and thought and they frowned.
'Why does the stamp have to be so big and my message so small?' they asked. The marketing man thought for a while. He scratched his head and he sucked his pencil and he talked to lots of people. He decided that the most important thing on the envelope was the message, not the price of the stamp. So he decided to use the same designs but make them smalll so that the labels could be the most noticeable thing on the message. And here they are, the small 'smilers' stamps.
Want to see our all the covers in our 2nd Series? View them all here
Prunella Margaret Scales CBE, is an English actress best known for her role as Basil Fawlty's wife Sybil in the BBC comedy Fawlty Towers and her BAFTA award-nominated role as Queen Elizabeth II in A Question of Attribution by Alan Bennett.
Susan Lillian Townsend, FRSL, was an English writer and humorist whose work encompasses novels, plays and works of journalism. She was best known for creating the character Adrian Mole.
Dame Esther Louise Rantzen DBE is an English journalist and television presenter, who presented the BBC television series That's Life! for 21 years, from 1973 until 1994